Everything a first-time mum-to-be needs to know….

There’s a reason we don’t often do Pregnancy & Baby Expos with our maternity collection by sorella organics. They are quite simply too overwhelming, too busy, too noisy, and (in my opinion) consist of just an unbearable amount of information for any one person to take in.

With so many brands, in one HUGE venue, it must be so hard to make choices and decisions of what’s best for mum and her family? In fact, I wonder if some mums come out MORE confused than she was when she went in?!!

There’s only one Pregnancy Event we are currently a part of, and the reason is simple – it’s a small, beautiful, stress-free event – full of great information and advice so first-time mums don’t have to spend their entire pregnancy sifting through an overload of information and decisions – or fight for a carpark at an Expo.

They can instead spend their time enjoying their pregnancy and focus on more important things – like preparing for baby’s safe arrival.

So, we are thrilled to announce sorella organics will be attending the The Baby Workshop, hosted by The Baby Consultant again this year.

The first of its kind, the exclusive workshop brings together first time mums to mingle, enjoy afternoon tea, & see everything they need for their new baby lifestyle.

The Baby Workshop Image 1

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sorella sale time!

If you are a sorella-devotee you will note we don’t have sales very often.

sale FB cover photo BW

But it’s the ‘end of financial year’ here in Australia, and with that it means: tax time.

And with tax time comes stocktake. And with stocktake comes sitting on the floor for countless hours, days even, counting lots and lots of PJs.

You will probably know from my whingeing that I moved house this past week. I survived by the way – but it’s not yet the end. There’s a mountain of boxes still around me and I have been forced to create a very strategic ‘valley’ throughout the house to enable me to get to the most important places one needs – the fridge and the bed. I have even bribed the delivery guy of our new couch with beer to PLEASE PLEASE PLEASE take some empty boxes in his van.

So with this added household chaos – I just couldn’t cope with the thought of our annual event of counting womens, mens, and maternity sleepwear!

What a snooze-fest!

So I came up with the ingenious plan to have a sale. The more we sell the less we have to count. I’m sure our accountant will see some sort of positives in this approach to my business, no?

Anyway. Get amongst it. Because apart from doing yourself a favour by sleeping in some organic cotton, you are doing me a favour by not losing days of my precious life counting.

Shop here: www.sorellaandme.com.au – We have up to 50% off selected styles from every collection – menswear, womens and maternity wear. So whether you are pregnant, a fella needing to ditch your baggy pilly tracksuit pants you’ve had since 2005, or you need a gift for a friend – there is something for everyone.

My sincere thanks! anna x

hm_image_3 day sale

You want it? You got it.

While we are still only a baby of a label finding our feet, those that have found us have been devoted since their first restful night sleep in our soft organic Pjs. And they keep coming back for more.

And it’s these dedicated fans that shaped our plans this year, and will continue to do so into the future. We have already managed to fulfill one big fan-based request – to launch a mens line. So it is with a big smile and a stack of excitement that we announce the launch of the 2nd big request from our awesome customers this year….The request was clear:

“WE WANT IT IN BLACK”

So it’s with much pleasure we can now offer all your favourite pieces in beautiful black! And it’s a lovely earthy black that goes in line with our organic goodness.

Our best-selling organic singlet. Wear as sleepwear, loungewear, or out & about!

Our best-selling organic singlet.  Sleepwear, loungewear, or out & about

sorella & me organic singlet – wear through pregnancy as your belly grows and after as a perfect nursing top with its snap button opening ($54.95)

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New styles, photoshoots, and awards!

Hard to believe we are through half of another year isn’t it?

Time seems to be flying by, and life with sorella & me has been a big part of that. We have been super busy and have so many exciting things to share with you in the coming months – the first of which is our photoshoot next Friday…. if you think this might indicate we are adding new pieces to the current collection, you’d be right!

Stay tuned for some behind the scenes photos next week for your first look of what’s coming!

Behind the Scenes - 2012 sorella & me photoshoot

Behind the Scenes – 2012 sorella & me photoshoot

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Capturing the love of a mother with her newborn child

My husband bought LittleOne baby magazine for me when I was pregnant years ago.  I hadn’t seen the magazine before and knew straight away there was going to be something special inside the glossy pages! It has remained as one of my favorites.  I especially love the features they do on children’s bedrooms titled “Baby’s Space’.

Ella Rose's room we loved from Issue 9. Our friend Ella's mum Jade (http://www.weddingbling.com.au/) has great style!

Ella Rose’s room we loved from Issue 9. Our friend Ella’s mum Jade has great style – you will find her & many beautiful things at Wedding Bling

The current issue of LittleOne baby is no exception and has a beautiful feature on new mums- real mums in the hospital just days after giving birth. Amy Doak mentions in her Publisher’s letter that there is nothing quite like “the look of love on a new mother’s face” (LittleOne baby Issue 10 p8). Photographer Kate Monotti has certainly captured this in the recent shoot. And we were thrilled to be able to supply and gift our sorella & me sleepwear to a gorgeous mum in the feature.

LittleOnebaby Magazine Issue 10 2013

LittleOnebaby Magazine Issue 10 2013

I remember a local photographer from the paper coming to my room after the birth of my babies with his camera wanting a picture, boy was I apprehensive! That experience for a little local paper was nothing on these brave and beautiful mums that have said yes to a magazine shoot so soon after birth.

Chloe with baby Cooper - just four days old!  Chloe wears sorella & me organic singlet, drawstring pant and lounge wrap. She looks beautiful!!!

Chloe with baby Cooper – just four days old! (image by Kate Monotti, LittleOne baby Issue 10)
Chloe wears sorella & me organic singlet, drawstring pant and lounge wrap. She looks beautiful!!!

Lounge wear shouldn't mean your partners old trackie!! sorella & me organic nursing nightie p.144

“Lounge wear shouldn’t mean your partners old trackie!!”
sorella & me organic nursing nightie in evening sky $84.95 (right) LittleOne baby Issue 10 p144

Congratulations to LittleOne baby magazine on such a beautiful concept and we admire the beautiful women in the shoot that, regardless of the toll the previous days may have had on their bodies, are glowing with beauty and love!!

How did you feel after the birth of your baby? Would you have been brave enough to pose for a magazine?!!!

~ alisha x

Always the best Mother’s Day Gift

Every woman will tell you a new pair of Pjs, a sleep in, and perhaps a meal cooked by someone else, all make the perfect gifts for Mother’s Day.

Lucky for you we can help with one of those things on her list – sorella & me’s best-selling sleep & lounge pant is back in stock just in time for the Aussie winter and also just in time for Mother’s Day!!

sorella and me sleep & lounge pant (right) shown in evening sky. $59.95

sorella and me sleep & lounge pant (right) shown in evening sky. $59.95

You can’t go wrong with soft organic cotton (fair trade too of course), lace trim detail, and comfy drawstring waist. This pant also comes in a rollover band waist for those who like a loser fit or are expecting.  Available in 2 colours – evening sky and pink blush.

sorella & me sleep & lounge pant in pink blush $59.95

sorella & me sleep & lounge pant in pink blush $59.95

Unsure about size or colour? Give the gift of choice with a sorella & me gift card.  You can purchase an e-gift card which is sent directly to your loved one’s email, or we can pop a gift card in the mail.

We wish our Mum and all Mums a very Happy Mother’s Day!

~ anna & alisha

A sweet Easter treat! 25% off storewide at sorella & me

We all know how much I love chocolate (hey, who doesn’t?). But really is there anything sweeter than a sale?!!!

Enjoy 25% off the entire sorella & me collection over Easter! Plus free shipping for all orders over $100.

Why? Just because we can!

Are you an Aussie sorella?  It’s time for you to experience our best-selling luxuriously soft loungewrap for the cooler nights ahead…

sorella & me organic lounge wrap ($63.70) - not only for pregnant sorellas (see below)! Matched here with our lace trim singlet - wear with your favourite jeans or when relaaxing in our drawstring pants

sorella & me organic lounge wrap in gardenia ($63.70 with your special Easter saving) – not only for pregnant sorellas – I wear mine ALL the time! Matched here with our lace trim singlet – wear with your favourite jeans or when relaxing in our organic sleepwear (see below).

sorella & me lounge wrap shown here in feather grey.  A lovely layer for relaxing at home. Matched here with our organic lacec trim singlet and cute drawstring short

sorella & me lounge wrap shown here in feather grey. A lovely layer for relaxing at home. Matched here with our organic lace trim singlet and cute drawstring short

And don’t forget some new PJ pants for winter! Don’t miss out! We are almost sold out in all sizes!

our organic drawstring pants are available in evening sky (shown here) and pink blush. Just $44.95 with your 25% off easter saving

Our organic drawstring pants are available in evening sky (shown here on the model on the right) and pink blush. Mix and match with tops from the sorella & me range. Just $44.95 with your 25% off Easter saving

Are you an over-the-high-seas (aka an international) sorella looking forward to everything that the summer sun has to offer?

Enjoy our lightweight organic cotton sleepshirt, sleepshorts, tees and shorts – and relax in style. International shipping is FREE for all orders over $100 (and just $15 under $100).

The sorella & me organic sleepshirt is $59.95 with your 25% Easter saving.  A lovely nightie for both sleeping and lounging.

The sorella & me organic sleepshirt is $59.95 with your 25% Easter saving. A lovely nightie for both sleeping and lounging. (Also available in feather grey)

sorella & me organic tshirt is coral $41.20 with 25% off

sorella & me organic tee in coral ($41.20 with 25% off!). Also available in gardenia.

On sale for a limited time. Shop now at www.sorellaandme.com.au

Have an eggggg-cellent easter!!! (cringe?)

~ anna x